AMBASSADOR OF EQUALITY

INTERACTIVE AND EDUCATIONAL GAME ABOUT GENDER EQUALITY FOR TEENAGERS

Madrid

2018

WHAT

Ambassador of Equality is a game that aims to empower and educate teenagers, by reflecting on their environment and becoming active participants in the fight for gender equality.

WHY
I went to Madrid to listen to the stories of the locals about gender inequality.
I discovered that teenagers lack information about this subject, while education is a crucial tool to prevent gender violence.
I want to encourage teenagers to become Ambassadors of Equality.

HOW
To become Ambassador, you need to complete three unique challenges:
quiz, role play and scavenger hunt.
Ambassador is not just a title, it is a symbol of knowledge and responsibility to find and guide new players in their discoveries.
With this approach, knowledge and activist spirit can progressively expand to classmates, friends, family and, hopefully the whole Madrid.

 

#1

QUIZZ

MATCH

TERMS REGARDING

EQUALITY

+

EXAMPLES

AMBASSADOR OF EQUALITY

#2

ROLE PLAY

REAL CHARACTERS

+

REAL SITUATIONS

#3

SCAVENGER

HUNT

1. FIND ADS WITH

STEREOTYPES

& OBJECTIFICATION

2. TAKE PHOTOS

 

3. PLACE STICKERS

+ STREET ART

Spanish equality activists. 

STICKER

+

BIO

RESEARCH

INTERVIEWS 

+

FIELDWORK

Interviews and illustrations collected in a research book

''Small Circle, Big stories''

''Here  and Out''

Exhibition City Circles at Matadero, Madrid.

Playing '''Ambassador of Equality''

with teenagers from local middle school.

Madrid.